1994 Basch (US) Secrets of the Super-Searchers

Commercial Intelligence, Historic Contributions
Reva Basch
Reva Basch

Reva Basch is the hands-down Top Gun of the information broker world, now in retirement.  She started the Association of Independent Information Professionals (AIIP), she led the series of books on Secrets of the Super-Searchers (one for each market segment) and did many other extraordinary things that epitomized the craft of public intelligence.  She remains the gold standard.  Below is her presentation to OSS ’94.

Super-Searchers
Super-Searchers