Worth a Look: Square, the iPhone Credit Card Machine

03 Economy, Advanced Cyber/IO, Commerce, Worth A Look
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Square, the iPhone Credit Card Machine, Goes Mainstream

Alexis Madrigal

The Atlantic, 27 August 2011

EXTRACT:

But really, the reason Square is exciting isn’t as a direct swap-out of existing payment methods. Square is exciting because its mobility and low up-front costs allow entirely different types of business to move money with credit cards. Individuals, freelancers, farmers, nursery owners, Etsy DIY types, and a whole bunch of other people can actually treat cards as cash.

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Tip of the Hat to Kristin Nauth at LinkedIn.