World of Ends
What the Internet Is and How to Stop Mistaking It for Something Else.
EXTRACTThe Nutshell
1. The Internet isn't complicated . 2. The Internet isn't a thing. It's an agreement. . 3. The Internet is stupid.
4. Adding value to the Internet lowers its value. . 5. All the Internet's value grows on its edges. . 6. Money moves to the suburbs. . 7. The end of the world? Nah, the world of ends. . 8. The Internet's three virtues: . a. No one owns it . b. Everyone can use it . c. Anyone can improve it . 9. If the Internet is so simple, why have so many been so boneheaded about it? . 10. Some mistakes we can stop making already
Read full expansion of the above points.
Phi Beta Iota: Written in 2003, this essay remains up on the Internet and remains a solid reference for the continuing cognitive dissonance.
See Also:
DuckDuckGo for David Weinberger
Everything Is Miscellaneous: The Power of the New Digital Disorder
The Cluetrain Manifesto: 10th Anniversary Edition
The Intention Economy: When Customers Take Charge
