What's the Future of the Sharing Economy?
by SPARKS & HONEY CULTURAL STRATEGISTS
October 15, 2013, 5:04 PM
The Sharing Economy is a topic that has been garnering a lot of attention lately — from startups embracing the collaborative model to consumers embracing the age old “sharing is caring” philosophy when it comes to vacation rentals, like AirBnB, or transportation solutions like NYC’s Citibike or Zipcar. We at sparks & honey have seen real value in the sharing economy trend as of late and recently partnered with global digital agency, Tribal Worldwide, to host the Collaborative Economy Summit, in which we set out to gather thought leaders in this space an answer one simple question — where is the Collaborative Economy heading and what value will it bring to business, brands and customers of the future?
