The double earthquakes that recently struck Iran’s East Azerbaijan Province killed over 300 people and left thousands more homeless. Iranians are par-ticularly adept at using Facebook and other social media platforms. So I was hardly surprised to learn that Iranian journalists launched a Facebook group to collect and and share reliable information related to the earthquake’s impact. Some of these journalists also visited the disaster-struck region to document the deva-station and aid in the relief efforts.
Existing Facebook groups were also used to bring help to those in need. One such group, called Female Equals Male, encouraged followers to donate blood at centers across the country. An Iranian who works at one of these centers was taken aback by the response: “… it was the first time that I have ever seen people being so eager to donate blood. It has always been us, pushing, advertising and asking people to do so.” Female Equals Male already had over 140,000 “likes” before the earthquake.