Stephen E. Arnold: MBA’s Do Not Use Intelligence

IO Impotency
Stephen E. Arnold
Stephen E. Arnold

Surprise! MBAs Do Not Make Use of Competitive Intelligence

I read “Companies Collect Competitive Intelligence but Don’t Use It.” The author, Ben Gilad, is a level headed person. His view is:

the competitive perspective is almost always the least important aspect in managerial decision-making. Internal operational issues including execution, budgets, and deadlines are paramount in a company’s deliberation, but what other players will do is hardly ever in focus. This “island mentality” is surprisingly prevalent among talented, seasoned managers.

What’s the fix?  Read full post.