Google News: Not So Much News As Control and Passive Aggressive Offense
I read “One Analyst’s Attempts to Demystify the Types of Traffic Google Sends Publishers.” The write up explains some of the clever ways Google manages its traffic and any related data linked to the traffic and content objects.
To put it another way, Google is continuing its effort to control content for its own purposes, not the publishers’, not the users’ or the advertisers’ goals.
