Review: 10 Minute Guide to Business Research on the Net

4 Star, Intelligence (Commercial)
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Amazon Page
Amazon Page

4.0 out of 5 stars Valuable, Dangerous, Incomplete, Buy It,

November 11, 2000
Thomas Pack
The bottom line on this little book is that it merits buying and throwing in your suitcase if you are the kind of person that needs to do your own research from the road. In a nutshell, it is: 1) valuable because it brings together in one place a very easy to read and use guide to a wide range of Internet-based resources; 2) dangerous because it may tempt business managers to do their own research from a hotel room rather than rely on real information professionals; 3) incomplete in many ways–two obvious ones are its neglect of the meta-search engines such as Compernic and its oversights of the Burwell Worldwide Directory of Information Brokers; and 4) worth buying as a light-weight (double entrendre intended) reference. I like it, it is worth the price and still relevant today.
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