Excellent Overview with Plenty of Useful Information,
November 11, 2000
Ruthann Quindlen
I've been down this road, including competive selection to present my company and vision to three venture capital fairs. This book, which was bought as a quick-read airplane book, has become a fundamental reference. It is heavily marked up, has three paper clips (very unusual) as I look at it, and has had a very constructive impact on both my thinking and my attitude. This book has not only helped me refine our business plan, but when I feel like we are straying, I can pull it down and do a quick revisitation of “the fundamentals”. This is a serious helpful book–do not be put off by shallow reviews.
