Review: A Whole New Mind–Moving from the Information Age to the Conceptual Age (Hardcover)

4 Star, Information Society

Amazon Page
Amazon Page

4.0 out of 5 stars Simplistic but Useful Guide to Global Dialog,

October 20, 2005
Daniel H. Pink
This book, like Free Agent Nation: The Future of Working for Yourself is written for people who live in an ivory tower, a gated community, or a corporate palace. It is completely out of touch with the 90% of humanity that is comprised of the Working Poor in America, or the destitute and disenfranchised everywhere else. For that it loses one star.

However, and this is high praise from me, it is a “must read” for any knowledge worker, and I am particularly recommending it to the new breed of warrior in the U.S. Government, the Information Operations specialist. A **major** part of our government's failure at foreign policy and national security–including its failure at homeland security and its mis-steps in the global war on terror, going back to the Viet-Nam era, can be traced to a combination of excessive reliance on “metrics” (remember the “body counts?”) diluted by ideological preferences absent historical or cultural contexts.

This book, while simplistic, is a superb over-view of the alternative methods of **perception**, integration, understanding, and outreach–empathy and strategic communication to others in terms they can “receive,” and for that reason I consider it a “must read.”

The six senses, design, story-telling (see Steve Dunning), symphony, Empathy (none to be found in this White House), Play (intertwing work and play, mixing it up to energize both), and Meaning, are well covered by this book, and in a way that makes sense, where the value of listening is clear to the reader.

It is a well-put-together book, with the right amount of white space, good illustrations, good notes and recommended readings, and over-all a pleasant and instructive contribution to my library and my reflections.

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