The Atlantic, 27 August 2011
But really, the reason Square is exciting isn’t as a direct swap-out of existing payment methods. Square is exciting because its mobility and low up-front costs allow entirely different types of business to move money with credit cards. Individuals, freelancers, farmers, nursery owners, Etsy DIY types, and a whole bunch of other people can actually treat cards as cash.
Tip of the Hat to Kristin Nauth at LinkedIn.