Alert Reader sends this in — we do not make this shit up.
Brief Summary:This study tests different messages about vaccinating against COVID-19 once the vaccine becomes available. Participants are randomized to 1 of 12 arms, with one control arm and one baseline arm. We will compare the reported willingness to get a COVID-19 vaccine at 3 and 6 months of it becoming available between the 10 intervention arms to the 2 control arms. Control message Baseline message Personal freedom message Economic freedom message Self-interest message Community interest message Economic benefit message Guilt message Embarrassment message Anger message Trust in science message Not bravery message