The Entrepreneurial Design for Extreme Affordability class has launched several internationally known start-ups (including Embrace, Driptech and D.Light.) But main route for student teams to get their life-changing products into the hands of people in the developing world is by working with NGO partner organizations.
Working with partners is the quickest way to market: it eliminates the need to create a business model and distribution infrastructure, so that students can focus on getting the best possible product to people who need it.
Professor Jim Patel, who founded the class, and Erica Estrada, who teaches the class and directs our Social Entrepreneurship Lab, discuss why this is such a critical route-to-market for students in the class:
The term “Social Good” has been bandied about, but pinning down exactly what it means in concrete terms can sometimes be tricky. Is social good the same as “the common good”? Is it the same as normal fundraising? Is it just online giving, or is it particular to social networks and web trends?
Social good is equal parts online fundraising and advocacy via social networks. While the Internet has been used before by non-profits and charities to raise money, social good implies more than just money changing hands. Social good campaigns often combine the ability of the Internet to find, introduce and bond communities around a common interest. That interest, in this case, is usually a problem worth fixing.
Where social good starts to get fuzzy is just how that problem gets fixed. Social good campaigns can be about building safe, entirely free, online support communities, spreading awareness through updates, raising cash, or a combination of all three.
Phi Beta Iota: Our colleague Harrison Owen keeps stressing that the Internet has unleashed a new level of self-organization, and we are starting to realize how right he is. What is missing in our view is a service of common concern that provides public intelligence about the true costs of every good and service (while outing corruption through transparency), and at the same time connects the one billion rich to the five billion poor one micro-need at a time BUT visible to those who wish to aggregate needs and solutions. This is illustrated in Graphic: Global Range of Nano-Needs and discussed coherently and in detail in 2010 INTELLIGENCE FOR EARTH: Clarity, Diversity, Integrity, & Sustainability.
Engineering for Change is an online environment bringing together engineers and other problem solvers with NGOs and local communities to address basic quality of life issues such as access to clean water, electricity and proper sanitation. Also see their Twitter feed
Right now the Categories include, in this order: Video Games, Television, Commercials, Current Events, Sports, Movies, Music.
Phi Beta Iota: Now imagine this in all languages, available on the cell phone, as an educational tool that also harnesses the cognitive surplus–the distributed intelligence–of the Whole Earth. Our view of YouTube is now such that we consider it more important than Google.
FrontlineSMS is an open-source software that enables two-way text messaging between cheap mobile phones and laptops over cellular (GSM) networks.
FrontlineSMS: Credit
FrontlineSMS:Credit aims to make every formal financial service available to the entrepreneurial poor in 160 characters or less. By meshing the functionality of FrontlineSMS with local mobile payment systems, implementing institutions will be able to provide a full range of customizable services, from savings and credit to insurance and payroll.
FrontlineSMS: Learn (not finished yet) FrontlineSMS:Learn leverages ubiquitous mobile technology—SMS or “text messaging”—to support and strengthen education and training initiatives and human capacity development and make learning opportunities available anytime and anywhere. Using the application knowledge and higher-order reasoning and decision-making skills can be developed, reinforced and assessed leading to improved transfer of learning, increased knowledge retention, long-term changes in behavior and, ultimately, improvements in service delivery.
FrontlineSMS: Legal (new)
These low-cost systems enable remote coordination between informal dispute resolution workers and the formal legal system, improving service delivery, range, and cost efficiency.
In addition to this core platform, FrontlineSMS:Legal is developing additional plug-ins that will add value to local organizations working to provide legal services. FrontlineSMS:Legal products offer several key functionalities:
FrontlineSMS
