Two years into the Obama presidency and the economic data is still looking grim. Don’t be fooled by the gyrations of the stock market, where optimism is mostly a reflection of the ability of financial corporations—thanks to massive government largesse—to survive the mess they created. The basics are dismal: Unemployment is unacceptably high, the December consumer confidence index is down and housing prices have fallen for four months in a row. The number of Americans living in poverty has never been higher, and a majority in a Washington Post poll said they were worried about making their next mortgage or rent payment.
In a parallel universe lives Peter Orszag, President Barack Obama’s former budget director and key adviser, who even faster than his mentor, Robert Rubin, has passed through that revolving platinum door linking the White House with Wall Street. The goal is to use your government position to advance the interests of your future employer, and Orszag and Rubin’s actions in the government and then at Citigroup provide stunning examples of the synergy between big government and high finance.
JetBlue is ordinarily smart with their web site, which is why their broken system is particularly useful to take a look at. I'm guessing that at some point, management said, “it's good enough,” and moved on to more pressing issues. And then, of course, it stays good enough, frozen in time, ignored, and annoying.
The problem with letting your web forms become annoying is that in terms of time spent interacting with your brand, they're way up on the list. If someone is spending a minute or two or three or four cursing you out from their desk, it's not going to be easily fixed with some clever advertising.
Here's an illustrated guide to things to avoid, JetBlue style:
Click here to read full illustrated catalogue of break-downs ending with session time-out.
Phi Beta Iota: Now imagine doing this 80 times, one time for each intelligence community database, each built by the lowest bidder to statements of work written by individuals that were never meant to be web czars, all immune from any kind of coherence and all largely ignorant of both collection biases and analytic tradecraft. See Robert Garigue for why this defeats the entire point of online access.
This is THE toolbox, available in both long and short versions, we recommend you start with the long and then rapidly migrate to the short. Arno is THE “dean” of OSINT for government, and the “dean” of the advanced librarian discovery movement.
We strongly endorse Arno Reuser as an individual, and recommend his training offerings available directly from him. By-pass the external vendor training link at the Repertorium and send him a direct email.
Seven years ago Tom Atlee, our mentor on collective intelligence and community self-organization for resilience and sustainability, began focusing on “ways of communicating.” Responding to a recent query from us about alternatives to partisan politics or dictatorships, he offered up the below links, each of which has many other links, as food for reflection.
Phi Beta Iota: This is fascinating and has enormous potential from local to global. It is what Amazon SHOULD have been, a means of harnessing the distributed intelligence of authors, reviewers, and readers. Phi Beta Iota was created to meet this need for one collection, cataloging Robert Steele's reading across 98 categories. We are contacting this group to suggest they create Global to Local Citizen Intelligence, Policy, and Budget Councils.
The National Commission on Terrorist Attacks Upon the United States (9/11 Commission) was created to examine how the terrorist attacks of September 2001 could have occurred and what could be done to prevent future attacks. Among other things the Commission recommended that there should be a National Intelligence Director who would have “two main areas of responsibility” namely:
1) to oversee intelligence centers on specific subjects affecting national security; and
2) to oversee the national intelligence program and the agencies that contribute to it.
In effect the Commission wished to have a single authority that could that could task and co-ordinate the processes and operations of the U.S. Intelligence Community (IC). The U.S. Congress was more or less forced to act on this specific recommendation because of public pressure. Thus the position of Director of National Intelligence (DNI) was created by the Intelligence Reform and Terrorism Prevention Act of 2004.
In April 2005, Ambassador John D. Negroponte, former Ambassador to Iraq, was sworn in as the first DNI. Negroponte was chosen because no qualified candidate from the so-called IC was willing to take the job. In truth, the DNI was forced on the Federal Government by outside forces and began with no support either in the Congress, the Executive Branch, or the so-called IC. Indeed President Bush made it clear that he considered the DNI unnecessary. The position of DNI had responsibility for, but no authority over the IC, had no ready made constituency within the government, and was considered an unnecessary intrusion on intelligence operations by the principal members of the IC.
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