Swarm Management: After four years of work, the leadership book Swarmwise is finally published. It is a book filled to the brim with the experience from leading the Swedish Pirate Party from zero into the European Parliament, spreading the movement to 70 countries, and most importantly, beating the competition on less than one percent of their budget – being over two orders of magnitude more cost-efficient. It is available as a paperback and a PDF, with more formats to come.
Yesterday afternoon, I hit the “publish” button, and as of this morning, the book is available on Amazon (US, UK, DE, FR). It is also available as a PDF for free sharing (download and torrent). This is the culmination of four years of work, after I decided to write down and share my experiences with forming, leading, and winning with a swarm-style community.
The book doesn’t go into theoretical detail, psychology, or deep research papers. Rather, it is very hands-on leadership advice from pure experience – it covers everything from how you give instructions to new activists about handing out flyers in the street, up to and including how you communicate with TV stations and organize hundreds of thousands of people in a coherent swarm. Above all, it focuses on the cost-efficiency of the swarm structure, and is a tactical instruction manual for anybody who wants to dropkick their competition completely – no matter whether their game is business, social, or political.
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